Introducing MAPP™ — The Murphy Automotive Product Pipeline.
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PUBLIC RECORD & COMMENTARY

In The News.

Institutional-grade strategic analysis, media updates, and editorial commentary across the automotive value chain. All emanating from the trinity of the MAPP, Who’s Behind the Wheel, and the Dealer Doctrine.

  • Wall Street Journal

One Million New-Car Buyers Are Gone and They’re Not Coming Back

Excerpt: A massive segment of the retail car market has completely vanished. See how Murphy Automotive Partners’ findings on record high fleet ages and product delays match the stark economic reality of missing car buyers across the United States.

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