Introducing MAPP™ — The Murphy Automotive Product Pipeline.

This Chart Is Absolutely Devastating If You Want…

Every year, carmakers wait nervously for a report from analyst John Murphy, one of the best prognosticators in the automotive industry. It used to be called the “Car Wars” report, and now it’s the Murphy Automotive Product Pipeline. This is an independent, thoughtful, and typically clairvoyant view of what could happen. This year’s report is an absolute bombshell, noting both that EV adoption is going to flatline and that automakers caught up in EV hype are likely to suffer or maybe even vanish.

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